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Creating a Clearinghouse

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FireRecruiter-904x160Patience is some times not one of my better virtues. I’ve been kicking around the idea of creating an online clearinghouse of recruitment and retention resources for quite some time.

Needless to say, it’s an area of the fire service that I’m quite absorbed in but I’ve always waited for someone else to create such a thing. Sure, there’s the National Volunteer Fire Council and VolunteerFD.org, which does a more than formidable job of compiling resources for the volunteer fire service, but I still felt there was something lacking. I needed more. We need more.

I identified a gap, an opportunity to create a single source for everything related to how we market to, recruit, indoctrinate, treat and retain the single most important resource in the fire service: our people.

Finally, I couldn’t wait any longer. I registered and published: FireRECRUITER.com – a single site dedicated to ensuring the survival and success of the volunteer fire service across our nation. (more…)

It’s Time to get SAFER!

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SAFER LogoThis article is one in a series of toolkits focusing on recruitment, retention, fire service marketing and leadership.

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Are you SAFER than you were last year?

That is, did you submit a grant application under the Department of Homeland Security’s (DHS) “Staffing for Adequate Fire and Emergency Response” program for recruitment and retention?

If you didn’t, you missed out on a great opportunity to better your fire department, or in our case, the entire volunteer fire service in our region.

Here’s the good news. You get another chance. DHS just announced that the application period for the 2009 SAFER grants opens November 16, 2009. (more…)

Going to the Show!

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FDIC logoI just received notice that I’ve been asked to teach “Leadership in the Firehouse: Recruitment & Retention – Rescue and Recovery” at FDIC 2010 in Indianapolis, IN.

Needless to say, I’m pretty excited and honored to be presenting at one of the largest conferences of firefighters in the world – where some 30,000 of our brothers and sisters gather.

I’ll be teaching a two-hour class on April 21, 22 or 23 – time and date to be announced soon. Stay tuned for details as they develop.

Listen Up: Recruitment Radio

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I recently had the opportunity to tape a radio show titled: “Sound Magazine” with Carl Russo of 97Rock.

The segment focused on the recruitment of volunteer firefighters and will air on several Citadel Broadcasting affiliates in the Buffalo area.

Carl is a long-standing afternoon jock on 97Rock and is also a volunteer firefighter with the East Seneca Volunteer Fire Company in West Seneca NY. Carl isn’t just a firefighter, he’s also president of the fire company and a commissioner in the fire district.

It offered me the opportunity to talk about being a kid who “ran to the curb” whenever I heard a fire siren and all of the great things that come with being a volunteer firefighter.

This was the second installment of “Sound Magazine” that focused on volunteer recruitment and more are planned for the future.

Click here to listen to “Sound Magazine” VOLUNTEER FIREFIGHTER RECRUITMENTSept 09

Let me know what you think.

Fortune Tellers

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Fortune Tellers:

In my last blog titled “Dig In.” I talked about the importance of story telling in the fire service and how it serves as a means of sharing experiences, traditions and values from generation to generation. In this article I try to tell a story, and in that story, I hope you can find a lesson to share for generations to come.

Almost every firefighter I meet speaks of how they always knew, from the time they were a very young boy or girl – that they wanted to be a firefighter.

I was one of those kids. I call them the “run to the curb” kind of kids. (more…)

Albion FD Says: You Have to Want It!

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you-have-to-want-it-jd-patch-87x212“You Have to Want It!” is the message that Albion Volunteer Firefighters and EMTs are sending to their community in a new effort to challenge more citizens to become part of their local volunteer emergency response team.

Thanks to a four-year $134,500 grant from the US Department of Homeland Security specifically for the recruitment and retention of volunteer firefighters, the all-volunteer fire department will have the funding to develop recruitment efforts and marketing materials with the help of Tiger Schmittendorf, who also helped them write and secure the grant. (more…)

Night at the Museum

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Christina, Kyle, Tiger and Dennis

Christina, Kyle, Tiger and Dennis at the Buffalo Fire Historical Museum. PHOTO BY: Margaret Coghlan

OK. I admit it.

It was a day at the museum but hey, nobody ever made a movie with the catchy title: “Day at the Museum.”

Regardless, we had a great day recently when we visited the Buffalo Fire Historical Museum on William St. near Ogden St. on the city’s eastern border with the Town of Cheektowaga.

I was there once before, a very long time ago, but had forgotten just how rich the museum is with placeholders of our heritage. And the best part was, I went with friends.

I dragged along my best friend Chief Denny Allen, my 21-year old niece Christina who is a new firefighter with neighboring Lake Erie Beach; and Kyle, the 9-year old son of another best friend – Chief John Latimore. I’ll tell you about Kyle another day but for now, Kyle is a real kid with a great imagination who represents everything good about the neighborhood we grew up in. He’s a real stitch and fun to have around. That’s why I was glad he accepted our invitation to join us on this most excellent adventure. (more…)

Conveying Tragedy

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I consider myself a student of effective public and media relations. One of the most difficult messages a fire chief or public information officer must convey is that of a tragedy where, despite our best efforts, the results are fatal.

I often coach fire officers and public officials at incident scenes as how to best deliver difficult news. While I encourage them to focus on the role of the rescuers – not the victims, showing respect and concern for all those affected by the tragedy is very important as we speak publicly. This uncomfortable situation is one that any of us could be faced with at any time.

Such was the case on the early morning of New Year’s Day in the City of Tonawanda NY. Despite heroic efforts to reach her, a young female died in this residential structure fire. I know firsthand how these events can have a profound impact on you and your outlook on life.

As I do most information, I viewed this news story through three different sets of eyes. As a citizen, I was deeply affected by the loss of life in our community, especially by fire, and felt badly for those whose lives were changed by it. (more…)

Doyle sets out on new adventure to recruit volunteers

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This billboard for Doyle Hose Co. #1 in Cheektowaga NY was designed by Tiger Schmittendorf
This billboard for Doyle Hose Co. #1 in Cheektowaga NY was designed by Tiger Schmittendorf

“Life’s an adventure.” That’s the message that Doyle 1 Volunteer Firefighters, EMTs and Rescuers are sending in a new effort to encourage more citizens to become part of emergency services in Cheektowaga, NY.

Their goal is to motivate their residents to “Start Your Next Adventure” at Doyle 1 Fire/Rescue/EMS. Armed with posters, billboards and other marketing materials, Doyle 1 is promoting the many flexible volunteering opportunities they offer. (more…)

Power of the Pen

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This article is one in a series of toolkits focusing on recruitment, retention, fire service marketing and leadership.

 

 

Here’s the deal: It’s past midnight, I’m 7+ hours past deadline and the piece I’m writing about another county-based recruitment clearinghouse example isn’t ready for publication.

Then I started thinking, this article is for the July issue. July means summertime. Everyone deserves a summer break. So, let’s take the summer off from talking about clearinghouses and discuss some tools you already have in your toolbox: The power of the pen.

Promoting Your Fire Department to the Public

Several years ago, I decided that firefighting wasn’t dangerous enough, so I took up public speaking. Since then, I’ve come to realize that everyone is not like me. [Now, that’s an understatement.]

It amazes me that the same people who will run into a burning building while all the sane people are running out, will also drown in a puddle of sweat when someone sticks a camera or microphone in their face. Some people fear public speaking over death itself, or closely correlate the two.

Does your fire department have a Public Information Officer – a PIO? Every FD should, regardless of size or call volume. (more…)


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