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@FireRECRUITER: Rise to the challenge

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An article recently posted to FirefighterNation.com outlines the challenges faced by volunteer fire departments in Pennsylvania in recruiting and retaining their members. Although these types of articles are becoming all too frequent, this one in particular is better than most in that it focuses on the positives of being a volunteer firefighter — not all the negatives. I’ve cited many examples of what not to say if you’re actually looking to solve your R&R challenges in a previous post titled “Is this our best approach?” Too often, it seems that we hand a prospective candidate all of the reasons and excuses why they wouldn’t join on a silver platter.

I have to tip my helmet to the volunteer fire service in Pennsylvania who is no stranger to these challenges — or to innovative solutions to those challenges. I’ve previously mentioned them in “PA VFDs Dip Into Fountain of Youth” for potential solutions as well as I’ve applauded their efforts in the successful recruitment campaign: “Roll with It!” — the sexiest thing to come to volunteer recruitment I’ve ever seen. It rivals the GoArmy.com and NationalGuard.com campaigns.

 

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Tremendous Loss of a Talented Storyteller

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Although I never had the opportunity to meet or speak with the man, I was "in his presence" on a few short occasions and was always impressed by his talented writing abilities.

Today we mourn the loss of fire service and news world leader: Hal Bruno.

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Impact of the Digital Age on Recruitment and Retention

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The world is changing rapidly and the fire service is getting caught up in the tornado effect of technology on our society.

More and more fire departments are smartly using web sites, e-mail and social networking tools like Facebook and Twitter to recruit new firefighters and to stay connected to their community. There isn't much you can't do with a mobile device today that took a super-computer to do less than 30 years ago.

I recently had the opportunity to facilitate a conversation with a large group of fire instructors titled: "From the Xbox to the Box Alarm" for the University of Kansas Fire and Rescue Institute wherein we discussed today's and tomorrow's generation of firefighters. The conversation focused not only on the challenges in understanding, motivating, training and leading this unique cadre of individuals, but also enlightened the participants as to the tremendous potential they possess for moving our fire service forward.

And, naturally, you can't have a conversation about today's generation of firefighters without discussing the importance of technology and the impact of social networking.

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